Analytics and Diversion


Verifir on the go

VerifiR’s validation process requires no special equipment or local software installation. It lives everywhere since it’s based on the cloud and cell phone networks. VerifiR handles the sophisticated analytics that can help spot diverted product sellers and counterfeiters. Signing up for an anti-counterfeit solution from VerifiR is a no-hassle experience for brands and consumers.

Until now, tracking channel diversion was laborious and inefficient exercise. VerifiR informs brands about product registrations in real-time, right to the customer, without the need for distributors or retail stores to invest in new hardware. So when products shipped to particular retailer appear in an unauthorized market, brands can respond quickly to protect regional sales partners.

VerifiR's patented analytics system even generates heat maps so brands can see scans in near real time.